{"title":"2022 Merci X The Archiwatch","description":"\u003cp\u003e\u003cspan\u003eThis watch was conceived as an exercise in historical imagination: what would the everyday watch of an Italian architect living in 1960s Milan have looked like?\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"lmm-01","title":"2022 Merci X The Archiwatch \"Alessandro\" LMM-01 Limited edition of 250 pieces","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cdiv class=\"page\" title=\"Page 2\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"layoutArea\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"column\" data-mce-fragment=\"1\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThis watch was created imagining what the everyday watch of an Italian architect living in 1960s in Milan would have looked like.\u003cbr data-mce-fragment=\"1\"\u003eThe elegance of \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e\"Bréguet\" numerals and Dauphine hands is counterbalanced by the sporty look of a blue central seconds hand and the hyper-detailed minutes and seconds tracks. Everything in this watch is about educated references. The brand name at 6 o’clock instead of 12 is a reminder of the change made by the Swiss industry in the 1960s to accommodate the Japanese market. Likewise, the \"Bréguet\" numerals used by Movado, Longines and of course Patek Philippe are another hint to older days. \u003cstrong\u003eLastly, the nuances of grey in the dial are proof that this piece is for connoisseurs only!\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"The Archiwatch","offers":[{"title":"Default Title","offer_id":43758637285542,"sku":"","price":650.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0410\/4378\/7942\/products\/002J.jpg?v=1669654625"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0410\/4378\/7942\/collections\/002J.jpg?v=1793516690","url":"https:\/\/www.archiwatch.com\/collections\/2022-merci-x-the-archiwatch.oembed","provider":"Archiwatch","version":"1.0","type":"link"}